Marvel Comics (eigentlich Marvel Entertainment, LLC) ist ein US-amerikanischer Comicverlag mit Sitz in New York City. Er zählt neben DC Comics zu den. News August Art Spiegelman übt Trump-Kritik und Marvel Comics zeigt sich nicht begeistert. Ein Essay Spiegelmans wurde von Marvel unter. Der Baumwollstoff Marvel Comic ist ein hypoallergener Stoff mit einem Design, das die Superhelden enthält, die vom berühmten Schriftstellers Stan Lee. <
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As the s came to a close, superheroes fell out of vogue with comic book readers, and Timely canceled the last of its books in this genre in In Goodman formed his own distribution company, and Timely Comics became Atlas Magazines.
In rival company DC Comics ushered in the so-called Silver Age of comics by reintroducing superhero titles with significant commercial success. In the early s Atlas changed its name to Marvel Comics.
For several decades Marvel and DC were the top companies in the industry. Questionable management decisions and a general slump in sales in the comic book industry drove Marvel Comics into bankruptcy in The company emerged from bankruptcy in and began to diversify its output, launching imprints aimed at a variety of demographics and expanding its cinematic offerings under the Marvel Studios banner.
In Marvel began publishing digital comics. In the Walt Disney Company purchased the parent company of Marvel Comics.
The shared storytelling palette known as the Marvel universe was unveiled in , when Goodman responded to the growing interest in superhero books by commissioning writer Stan Lee and artist Jack Kirby to create the Fantastic Four.
With the release of Fantastic Four no. Lee and Kirby attempted to make their comic book characters more original by allowing them to interact with each other in a realistic fashion , including heroes often fighting or arguing with each other.
This trend continued with a flood of other superhero characters introduced by Marvel Comics during the early s, including Spider-Man , the Incredible Hulk , and the X-Men.
Stories also began to deal with social issues such as pollution , race relations, and drug abuse. Everything before [ Endgame ] and everything after".
On the potential for "superhero fatigue", Feige stated, "This year , we've got Civil War and we've got Doctor Strange in November, two completely different movies.
To me, and to all of Marvel Studios, that's what keeps it going. As long as we're surprising people, as long as we're not falling into things becoming too similar Those are three totally different movies Other than that they can be very distinct.
What other studios do, what other properties, nothing we can do about it. Over time, the distribution rights to Marvel Studios' films changed hands on multiple occasions.
In November , Universal Pictures announced that it would distribute The Incredible Hulk ,  in an arrangement separate from Marvel's deal with Paramount, which was distributing Marvel's other films.
Additionally, in October , Walt Disney Studios bought the distribution rights for The Avengers and Iron Man 3 from Paramount Pictures,  with Paramount's logo remaining on the films, as well as for promotional material and merchandise,   although Walt Disney Studios Motion Pictures is the only studio credited at the end of these films.
In February , Sony Pictures Entertainment and Marvel Studios announced a licensing deal that would allow Spider-Man to appear in the Marvel Cinematic Universe, with the character first appearing in Captain America: Civil War.
In August , it was reported that Disney and Sony could not reach a new agreement regarding Spider-Man films, with Marvel Studios and Feige said to no longer have any involvement in future films.
Emma Stone was also expected to return as Gwen Stacy from the latter films, while Tobey Maguire was in talks to return as his Peter Parker from the Raimi films.
In June , Marvel Television was launched with Jeph Loeb as head. By July , Marvel Television had entered into discussions with ABC to create a show set in the MCU,  and in August, ABC ordered a pilot for a show called S.
He added, "There are moments of levity that are in life that you need to bring to the table, or else it just becomes overwhelmingly oppressive If you're going to [explore comic book elements], it's always a good idea to make sure that the audience is aware that, yeah, it's funny [too].
In May , after ABC had canceled Agent Carter and passed on Marvel's Most Wanted , ABC Entertainment president Channing Dungey said that Marvel and ABC were working together, looking "at series that would be beneficial to both brands" moving forward.
Sherwood described it as "a quadruple win—a win for IMAX, a win for Marvel, a win for ABC Studios and a win for ABC to launch a show in an innovative way and get attention" in an increasingly crowded market.
Sherwood hoped that this would be the first of "several innovative ways to launch [television] programming". By October , Marvel was preparing four drama series and a miniseries, totaling 60 episodes, to present to video on demand services and cable providers, with Netflix , Amazon , and WGN America expressing interest.
He added that, if the characters prove popular, they could become feature films. Netflix really understood what it is we wanted to do.
They're very open to directors that might not have that same opportunity in broadcast television. The notion of having all 13 episodes at one time, particularly in serialized storytelling, is very appealing.
So it lent itself to a world. Does that mean these shows are going to be the same? They can't be. The characters have different issues, different problems, different feelings about them And yet, if you watch them back to back, they feel very Marvel.
They feel very much like, 'Oh, it is still the same universe that I'm in. Quesada confirmed in April that the Netflix series would be set within the MCU.
It does take place in the Marvel Cinematic Universe. It's all connected. But that doesn't necessarily mean that we would look up in the sky and see [Iron Man].
It's just a different part of New York that we have not yet seen in the Marvel movies. In some cases, when we have characters crossover, it makes it more difficult to manage production.
It's not the goal to put out more than one or two [each] year The complex one is really The Defenders. The Defenders ' production schedule will determine a lot of the season 2 and 3 output of those shows.
He said that Netflix was open to exploring the MCU beyond the Defenders series, including potential crossovers with ABC's Marvel series.
Production for the different series had engaged local vendors and small businesses for various stages of development and had required over 14, production-related hires.
In August , Marvel announced that Runaways had received a pilot order from Hulu ,  eventually receiving a 10 episode order the following May.
This allowed showrunners Josh Schwartz and Stephanie Savage to deal with concepts such as superheroics and fantasy without explaining them to the audience, since they are already well established in the MCU, while still focusing on their own characters, which they described as "liberating".
It was important to both of us to find the right characters that felt like they would speak directly to Freeform's audience.
The Avengers wouldn't work here but the about-to-be-Avengers works here. Agents of S. He stated that, for example, the series' creative team initially wanted to use Loki 's scepter from The Avengers but were unable due to his plans for it in Avengers: Age of Ultron In April , Quesada stated that, beyond connecting to themselves, the Netflix series would connect with the films and other television series.
We have to earn that. The audience needs to understand who all of these characters are and what the world is before you then start co-mingling".
The schedules do not always quite match up to make that possible. It's easier for [the shows]. They're more nimble and faster and produce things quicker than we do, which is one of the main reasons you see the repercussions of Winter Soldier or [ Avengers: Age of Ultron ] in the show By the time our movie comes out, they'd be [starting the next season].
So finding the timing on that is not always easy. Loeb talked further on the subject in July , reiterating the issue of scheduling by saying "if I'm shooting a television series and that's going to go on over a six-month or eight-month period, how am I going to get [a television series actor] to be able to go be in a movie?
It's connected in the way that the shows come from the same place, that they are real, that they are grounded. In January , Vincent D'Onofrio , who portrays Wilson Fisk in Daredevil , said he "would love to switch over to the movies, but I think it's pretty much been said it's not going to happen.
Or at least not for a very, very long time. Crossover, repetition, or something. Loeb said in July that Marvel Television had no plans for series to crossover across networks.
It's being aware of it and trying to find a way for it to be able to discuss in a way that makes sense. He also spoke on why the television series do not show Avengers Tower as it appears in the films when they depict New York City, and stated that Marvel Television wanted to be "less specific" about the television characters' relationships to the tower because that "helps the audience understand that this could be on any street corner" and that the characters could be in an area of the city where you would not be able to see the tower, even though it exists.
In June , speaking to how the MCU television series would be affected by the events of Avengers: Infinity War , Loeb noted that "For the most part our stories will take place before Thanos clicked his fingers.
A lot of that has to do with production and when we are telling our stories versus when the movies come out. In April , actor James D'Arcy appeared in Avengers: Endgame , reprising his role of Edwin Jarvis from the television series Agent Carter.
This marked the first time a character introduced in an MCU television series appears in an MCU film. The movies are the lead dog.
They're setting the timeline for the MCU and what's going on. Our job is to navigate within that world. Each series was expected to be six to eight episodes, and would be produced by Marvel Studios rather than Marvel Television, with Feige taking a "hands-on role" in each series' development.
In July , Feige announced the event series of WandaVision , The Falcon and the Winter Soldier , Loki , the animated What If?
Marvel , Moon Knight , and She-Hulk , were announced at D23 the following month. In December , Ironheart and Armor Wars were announced, in addition to The Guardians of the Galaxy Holiday Special.
In , the first tie-in comic was released. Kevin Feige is involved with these and in some cases maybe the writers of the movies would be involved [as well.
In August , Marvel announced a series of direct-to-video short films called Marvel One-Shots ,  the name derived from the label used by Marvel Comics for their one-shot comics.
We have 8, of them, and they can't all be at the same level. So maybe there are some that are not so popular, and we introduce them [with a short] — and they take off.
I could see that happening. In March , Marvel's Vice President of Animation Development and Production, Cort Lane, stated that animated tie-ins to the MCU were "in the works".
It follows Elena "Yo-Yo" Rodriguez on a secret mission, shortly before the start of Agents of S. Inspired by real-world "conspiracy-pushing" websites such as that of Alex Jones , the website features J.
Simmons reprising his role as J. Jonah Jameson in a video where he speaks out against Spider-Man before adding "Thanks for watching.
Don't forget to like and subscribe! Marvel Studios developed specific business practices to create its shared universe, including choosing filmmakers that were considered "out-of-left-field", given their previous work.
Feige remarked, "You don't have to have directed a big, giant visual-effects movie to do a big, giant visual-effects movie for us. You just have to have done something singularly sort of awesome,"  adding "It's worked out well for us when we've taken people [such as Jon Favreau , Joss Whedon, Kenneth Branagh , and the Russo brothers ,] that have done very, very good things.
Very rarely are one of those good things a big giant blockbuster superhero movie. These are put together at company retreats, which the studio holds every "18 months or so" to plan out and develop the phases of the MCU.
These lookbooks are not always shown to directors, though, with Marvel sometimes preferring to let the director offer their own ideas first.
Scott Derrickson did not see a lookbook for Doctor Strange , instead putting together his own presentation, with concept art and storyboards by himself and professionals he hired, to sell himself and his vision of the film to Marvel.
In contrast, Marvel shared several different ideas for what Thor: Ragnarok could be with prospective filmmakers, who then went away and developed what they thought the film should be from that.
Taika Waititi created a sizzle reel using clips from other films to present his vision based on Marvel's ideas, a practice that Marvel discourages as they "oftentimes can be really terrible".
However, Marvel thought Waititi's was "amazing". Derrickson and Waititi were both eventually hired for the films. We did like a page book that had everything that we'd do with the character, from the theme of the movie to the tone of the film to the fighting style to what we liked about the character and what we didn't like".
This meant that by the time they were hired they had already "figured the movie out". When the studio hired Kenneth Branagh and Joe Johnston to direct Thor and Captain America: The First Avenger , respectively, it made sure both directors were open to the idea of a shared universe and including Avengers set-up scenes in their films.
It's a weird sort of tapestry of writers and directors working together to create this universe that's sort of organic. As the cinematic universe moves forward, you may start to see the cinematic universe adopt that same pattern, as the publishing has, where there's closure with some characters and new beginnings with other characters.
On allowing directors and writers to work within Marvel's shared universe concept, Joe Russo said that Feige has "big pieces that he knows he wants to build towards, but the way that you get there is open to interpretation and improv a little bit".
For the Russos in The Winter Soldier , they had to deal with the idea of S. And I think why Marvel has been so successful is because it's been such a clear plan, that everything is interconnected and they're building emotional capital with each movie that you can then trade off of in the next film.
Or, what's going on in that film, can we pull some of that into this film? That's where you start looking for the interconnectedness, but it's very important early on that the concept be created in a bubble because you have to protect the idea, it has to be driven by storytelling.
Loeb explained that Marvel Television sees "ourselves as producers who are working to support the vision of our showrunner.
But we're involved in every aspect of the production—whether it's being in the writers' room, editing on set, casting—every step of the production goes through the Marvel team to tell the best story that we can.
Marvel Studios also began contracting their actors for multiple films, including signing actor Samuel L. Jackson to a then "unprecedented" nine-movie contract.
In August , Marvel signed Joss Whedon to an exclusive contract through June for film and television. With the deal, Whedon would "contribute creatively" on Phase Two of the MCU and develop the first television series set in the universe.
Occasionally there could be some writing. But I'm not trying to get in anybody's soup, I'm just trying to be helpful.
It's not like anyone's saying "well I don't know, what if I need that? You want to honor the events of the last movie but you don't want to be beholden to them, because some people will see Avengers[: Age of Ultron] who did not see any of the movies in between or even Avengers 1.
For the Russo brothers and writers Christopher Markus and Stephen McFeely working on Avengers: Infinity War and Phase Three, they saw "a through line from Winter Soldier , through Civil War , right to Infinity War ", with films like Doctor Strange and Thor: Ragnarok laying groundwork for the "culmination" in Infinity War.
Subsequently, they talked "to the directors and writers of the other Phase 3 movies on an almost weekly basis, to make sure everything lines up right".
In April , along with his announcement that he was returning to write and direct Guardians of the Galaxy Vol. TheWrap reported it was believed the new contracts would only apply to films about to enter production, and was unclear if any adjustments would be made to contracts for films already completed but not yet released.
The first three phases are collectively known as "The Infinity Saga". During Phase One of the MCU, Marvel Studios lined up some of their films' stories with references to one another, though they had no long-term plan for the shared universe's timeline at that point.
Wanting to simplify the in-universe timeline,  the Phase Two films were set roughly in real time relating to The Avengers : Iron Man 3 takes place about six months later, during Christmas;   Thor: The Dark World is set one year later;  and Captain America: The Winter Soldier is two years after.
For Phase Three , directors the Russo brothers wanted to continue using real time, and so Captain America: Civil War begins a year after Age of Ultron ,  with Avengers: Infinity War set two years after that.
It confirms dates for several of the other films, including The Avengers in , Thor: The Dark World in , Guardians of the Galaxy in , Doctor Strange around , and Ant-Man and the Wasp in at the same time as Infinity War.
With Phase Four , Marvel Studios expanded into television series, which have greater interconnectivity with the MCU feature films than the series from Marvel Television.
WandaVision is set three weeks after the events of that film,  and directly sets up Doctor Strange in the Multiverse of Madness ;  Multiverse of Madness is also set after Endgame and will tie-in with Loki and the untitled Spider-Man: Far From Home sequel as well.
The official canon tie-in comic Fury's Big Week confirmed that The Incredible Hulk , Iron Man 2 , and Thor all took place within a week, a year before the crossover film The Avengers.
Writers Christopher Yost and Eric Pearson tried to follow the logic of the films' timeline when plotting the comic, and received "the seal of approval" from Feige and Marvel Studios on the final timeline.
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